About NEUTRAL

These days most motorcycle gear is built for one of these crowds: The adventure rider hauling gear on an epic trip. The sport bike rider chasing performance and track-ready precision. The cruiser crowd with a nostalgic longing for that vintage aesthetic.

Nobody built anything for the rider who commutes five days a week, cares how their gear looks walking into a meeting, and wants to be on the bike every chance they get.

That's the rider NEUTRAL is built for.

The first product is a convertible backpack and tail bag — one bag that mounts securely to the bike and carries comfortably off it. No top case. No bungee cords. No leaving your bag on the seat and hoping for the best. Under sixty seconds, in gloves, without tools.

It doesn't exist yet. I'm building it.

I'm a motorcycle commuter based in New York City. I've been riding daily long enough to have tried every workaround — backpack straps loosened to rest on the pillion seat, tail bags hand-carried through the office, topcases work great but look terrible. Every solution seem to carry a sacrifice. NEUTRAL is the attempt to solve it properly.

The whole process is documented here. Prototype iterations, material tests, what fails, what holds, what changes. 

If you want to follow the build and have a say in how the product develops, the email list is the right place to be. I'd love to include community feedback into my design so we can make a backpack that will truly be a positive to real riders. Subscribers vote on design decisions before anything is finalized.